top of page
Web horizontal.jpg

CONCEPT:

Introducing Zara's new fragrance, the roll over perfume. The experience initiates when a line trail is traced on the skin and then rubbed to release the scent. 

​

OOH:

out door design.png
mock up.png

Micro site landing page:

desktop3.png

Horizontal banner Ad:

horizontal design.png
banner 1.png

Vertical banner Ad:

Vertical- design.png
banner 2.png

Process:

IMG_7162.jpg
IMG_7161.jpg
IMG_7163.jpg

Shot in studio.

What we used:

- white foam core 

​

- orange extension 

​

- glitter washi tape

​

- zara perfume

zara-gif.gif

Sketches + Ideation: 

brainstorm1.png
brainstorm2.png
Art Direction: Jesenia Duque //
Photography: Alli Waataja
- Hefty - 
- Goya - 
- Swimmetry - 
- Future Logistics - 
- Uno Cards - 
- Heroes del +58 - 
- Venus Gillette  - 
- OlloClip - 
bottom of page